Archives: Terms

Unsubscribed List

Definition of Unsubscribed List An Unsubscribed List is a collection of email addresses or contacts

Sales Cycle

Definition of Sales Cycle The sales cycle, in digital marketing, refers to the entire process

Service Quality

Definition of Service Quality Service Quality in digital marketing refers to the overall evaluation of

Search Intent Analysis

Definition of Search Intent Analysis Search Intent Analysis refers to the process of identifying and

Sales Strategy

Definition of Sales Strategy A sales strategy is a comprehensive plan that outlines a company’s

Social Media Metrics

Definition of Social Media Metrics Social media metrics are the quantitative measurements used to evaluate

Scalability

Definition of Scalability Scalability in digital marketing refers to the ability of a marketing strategy

Storytelling Techniques

Definition of Storytelling Techniques Storytelling techniques in digital marketing refer to the strategic and creative

Service Marketing

Definition of Service Marketing Service marketing refers to the promotion and selling of intangible services,

Search Engine Indexing

Definition of Search Engine Indexing Search engine indexing refers to the process through which search

Sales Prospecting

Definition of Sales Prospecting Sales prospecting refers to the process of identifying, researching, and reaching

Targeted Reach

Definition of Targeted Reach Targeted Reach refers to the process of strategically connecting with a

Trade-In Promotion

Definition of Trade-In Promotion Trade-in promotion is a marketing strategy where customers are encouraged to

Thought Leadership Content

Definition of Thought Leadership Content Thought Leadership Content refers to insightful and authoritative content created

Traffic Conversion

Definition of Traffic Conversion Traffic conversion in digital marketing refers to the process of transforming

Trend Analysis Software

Definition of Trend Analysis Software Trend Analysis Software refers to digital tools or programs that

Test Design

Definition of Test Design Test design in digital marketing refers to the process of creating