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		<title>Making Online Marketing Work</title>
		<link>http://adogy.com/242/</link>
		<comments>http://adogy.com/242/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 19:02:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Data]]></category>
		<category><![CDATA[Data Managem]]></category>
		<category><![CDATA[List Managem]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[We Deliver Customers]]></category>

		<guid isPermaLink="false">http://adogy.com/242/</guid>
		<description><![CDATA[
We Deliver Customers
]]></description>
			<content:encoded><![CDATA[<p><a href="http://adogy.com/wp-content/uploads/2010/03/Picture-21.png"><img class="aligncenter size-full wp-image-241" title="Online Marketing" src="http://adogy.com/wp-content/uploads/2010/03/Picture-21.png" alt="" width="624" height="404" /></a></p>
<h3 id="pageContent"><strong><center>We Deliver Customers</center></strong></h3>
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		<title>Affiliate Marketing Book</title>
		<link>http://adogy.com/affiliatemarketingbook/</link>
		<comments>http://adogy.com/affiliatemarketingbook/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 15:46:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://adogy.com/?p=222</guid>
		<description><![CDATA[Internet Marketing from the Real Experts
Internet Marketing from the Real Experts is an affiliate marketing book, that is designed to help all you affiliate marketing people out there.  Although it talks all about affiliate marketing; it&#8217;s not just and affiliate marketing book, it&#8217;s much more.
-The book has 88 authors covering affiliate marketing, as well [...]]]></description>
			<content:encoded><![CDATA[<h3 id="pageContent"><strong>Internet Marketing from the Real Experts</strong></h3>
<p><a href="http://www.amazon.com/gp/product/1600377440"><strong>Internet Marketing from the Real Experts</strong></a> is an affiliate marketing book, that is designed to help all you affiliate marketing people out there.  Although it talks all about affiliate marketing; it&#8217;s not just and affiliate marketing book, it&#8217;s much more.</p>
<p>-The book has 88 authors covering affiliate marketing, as well as email, search engine marketing, social media, productivity, and more.<br />
-There are 130 articles in Internet Marketing from the Real Experts, and 60 of those articles are about affiliate marketing.<br />
-Most of the articles are 500 words or less and you can read through them in about 3 minutes each.<br />
-Talks about how to make more money with your lists and list management.<br />
-Since marketers don’t want fluff, these articles are designed to get to the point quick.</p>
<p>I had the chance to read this entire book and I loved it.  I have been in the internet affiliate marketing world for around 10 years now and found that there were a lot of things in this book that I needed to start doing, or do better.  The  book of 88 authors seem to all have differences in opinions but great ideas.  This is not a Make Money with Google book, this is a book that will tell you the concepts behind their ideas.  Some of the 88 authors tell you how they did it others tell you the mentality behind their thoughts.  The Affiliate Marketing book is an excellent way for a beginner to jump a few years ahead of the rest of the people starting in affiliate marketing and know what to do.  I would recommend it to everyone.  I even bought my Mother and Father the book so that they can actually understand what I do.  I loved it.</p>
<p><a href="http://www.amazon.com/gp/product/1600377440">Buy Online at Amazon</a><br />
Video: <a href="http://www.youtube.com/watch?v=Yb0RRb-ZWsc">Affiliate Marketing Book</a><br />
Check out <a href="http://adogy.com/listmanagement/">Adogy&#8217;s List Management</a></p>
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		<item>
		<title>7 No, No&#8217;s When Marketing on the Internet</title>
		<link>http://adogy.com/7-no-nos-when-marketing-on-the-internet/</link>
		<comments>http://adogy.com/7-no-nos-when-marketing-on-the-internet/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 12:19:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Build A List]]></category>
		<category><![CDATA[Ineffective Sales Copy]]></category>
		<category><![CDATA[List Management]]></category>
		<category><![CDATA[No]]></category>
		<category><![CDATA[No's of Marketing]]></category>
		<category><![CDATA[Overusing Graphics]]></category>

		<guid isPermaLink="false">http://adogy.com/?p=229</guid>
		<description><![CDATA[7 No, No&#8217;s When Marketing on the Internet
(Failure to) Build a List
Failing to collect names in order to build a list of email addresses you can continuously promote to is a BIG mistake. Building a business online is a very long term process that requires time and effort. It&#8217;s not an easy road. An integral [...]]]></description>
			<content:encoded><![CDATA[<h3 id="pageContent"><strong>7 No, No&#8217;s When Marketing on the Internet</strong></h3>
<p><strong>(Failure to) Build a List</strong></p>
<p>Failing to collect names in order to build a list of email addresses you can continuously promote to is a BIG mistake. Building a business online is a very long term process that requires time and effort. It&#8217;s not an easy road. An integral part of that process is collecting and developing a list of email addresses that you can promote well into the future. By doing so you are able to take advantage of the efficiency of both your cost and effort while still growing your business.</p>
<p><strong>(Failure to) Build a Relationship</strong></p>
<p>When you build a list for your online business you first want to develop a relationship with list members BEFORE you start promoting to them. This also works in life.  Become friends first. This helps to strengthen their loyalty towards you and makes your promotional efforts easier.</p>
<p><strong>&#8216;No Ask No Get&#8217;</strong></p>
<p>As your relationship with list members grows now is the time to begin promoting your goods and services. It is not necessary nor is it recommended to make every email message promotional in nature. On the other hand do not be shy about marketing to your list either since this is why you collected names in the first place.  You don&#8217;t ask, you won&#8217;t get.</p>
<p><strong>Lacking Perseverance</strong></p>
<p>Do not expect that every time you promote something the people on your list will buy since this is unrealistic and will never happen. It is important to understand that on average it can take up to seven contacts with a person before they make a purchase. In other words DO NOT GIVE UP after one or two attempts!  You will make it work.</p>
<p><strong>Overusing Graphics</strong></p>
<p>Placing graphics or using multi-media tools on your site is perfectly fine as long as it aids the selling process. Be careful to NOT overload your site with too many distractions and problematic graphics however since this will be an annoyance and distraction for your website visitors. You want them to clearly understand the message on your site which of course is to make a purchase.  Don&#8217;t overuse them!</p>
<p><strong>Ineffective Sales Copy</strong></p>
<p>Copy writing is how you sell anything on the internet and if you do not know how to produce effective sales copy either learn to or hire a professional. This should be considered a very important component of your overall online marketing strategy.<br />
Look around online and examine the various sales letters and see how they are written. Notice how they &#8216;target&#8217; certain emotional triggers in the reader and at what point in the sales copy this done. Copy writing is a talent that can be learned and if you take the time to do so it will be one of your most valued assets.  Not saying our website is perfect, but we are trying everyday to make it better.</p>
<p><strong>Expecting Not to Work Hard</strong></p>
<p>An online business differs from a traditional off-line business only in that the primary means of communicating to your customers is through the internet. Online entrepreneurs must first invest their time and effort in order to see their businesses grow and flourish. It is true that many tasks can be &#8216;automated&#8217; it but you will FIRST have to establish a business to do this.<br />
If you are thinking online marketing is an easy road to overnight riches you have been misled. Online marketing is a way to realistically build a solid and lucrative business in a &#8216;relatively&#8217; short period of time but only AFTER an investment of time and effort.</p>
<p>Avoiding these mistakes can help with your online marketing success. Check out <a href="http://www.adogy.com/listmanagement">Adogy</a> for ways to monetize your affiliate success!</p>
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		<title>LeadsCon 2010</title>
		<link>http://adogy.com/leadscon-2010/</link>
		<comments>http://adogy.com/leadscon-2010/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 15:32:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[LeadsCon]]></category>
		<category><![CDATA[LeadsCon 2010]]></category>
		<category><![CDATA[Vegas 2010]]></category>

		<guid isPermaLink="false">http://adogy.com/?p=180</guid>
		<description><![CDATA[LeadsCon is taking place February 23-24th at the Mirage Hotel &#038; Casino in Las Vegas. Once again I will be attendance with a few other peeps from Adogy.   If you would like to meet up with us, shoot me a message (Anywhere &#8211; AIM, Phone, Email, Facebook, Linkedin, you know the drill.) We [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.leadscon.com/">LeadsCon</a> is taking place February 23-24th at the Mirage Hotel &#038; Casino in Las Vegas. Once again I will be attendance with a few other peeps from Adogy.   If you would like to meet up with us, shoot me a message (Anywhere &#8211; <a href="http://adogy.com/contact/">AIM, Phone, Email, Facebook, Linkedin</a>, you know the drill.) We would love to do breakfast, lunch, dinner, you name it!  We get in Monday.  We look forward to meeting you!</p>
<p>What is LeadsCon?</p>
<p>LeadsCon is the preeminent conference dedicated to increasing the effectiveness of those operating in the online lead generation industry. LeadsCon provides a unique and collaborative environment designed for networking and sharing. Meet the people, gather the knowledge, and get the tools to gain the edge in the ever evolving online lead generation space.</p>
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		<title>Help fight the Advertising Tax</title>
		<link>http://adogy.com/help-fight-the-advertising-tax/</link>
		<comments>http://adogy.com/help-fight-the-advertising-tax/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 18:04:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[#noadtax]]></category>
		<category><![CDATA[Advertising Tax]]></category>
		<category><![CDATA[Affiliate Tax]]></category>
		<category><![CDATA[Colorado Tax]]></category>
		<category><![CDATA[JGoode.com]]></category>
		<category><![CDATA[Online Tax]]></category>

		<guid isPermaLink="false">http://dev.adogy.com/?p=98</guid>
		<description><![CDATA[The Checklist
Before the bill hits your state:
   1. Find out who your local representatives are – do the research ahead of time
   2. Contact your legislators and start some dialog now while you don’t need them for anything
   3. Keep in touch with your representatives – when the time [...]]]></description>
			<content:encoded><![CDATA[<p>The Checklist</p>
<p>Before the bill hits your state:</p>
<p>   1. Find out who your local representatives are – do the research ahead of time<br />
   2. Contact your legislators and start some dialog now while you don’t need them for anything<br />
   3. Keep in touch with your representatives – when the time comes you want them to already know you and your story<br />
   4. Reach out to not only your politicians but others in your area that will fight on your side – team work is key<br />
   5. Start a mailing with including specifically those in your area in the industry so you can stay connected when you need each other most.<br />
   6. Know your local resources – who has media connections, you already has close relationships with their leaders, etc.<br />
   7. Work on a game plan ahead of time – who is likely to get involved – also, who in the industry will help from outside of the state.</p>
<p>When the bill is actively being discussed:</p>
<p>   1. Connect with local Affiliates that will be likely to fight with you.<br />
   2. Keep your chatter about tactics to closed communication with only those directly involved – others are always listening, don’t share your game plan with the universe by tweeting and blogging your every move.<br />
   3. Get a hold of information you can share with the legislators – the PMA helped us with this.<br />
   4. Plan a “Visit the capital” field trip day – gather a group of people to go literally door-to-door talking with leaders in the area. If you can, try to plan far enough ahead so you can schedule appointments. In Colorado, we had zero lead time so we just showed up. We did, however, make sure to be mindful of the legislators’ busy schedules.<br />
   5. Write letters and make phones calls.<br />
   6. Repeat 1-5 until the battle is over<br />
   7.  Read up on the <a href="http://adogy.com/how-colorado-defeated-the-internet-tax/">Colorado Tax Battle</a>.</p>
<p>General food for thought</p>
<p>   1. Have a unified message among your whole group<br />
   2. Keep in touch with each other – communication is a key to a successful game plan<br />
   3. Don’t be afraid to ask for help<br />
   4. If you have some skill or knowledge that can benefit everyone, share. You’re in this together, so fight together.<br />
   5. for a little more insight on this perspective, read Things I Learned from battling the government</p>
<p>Remember, these are real people you are talking to. You need to be mindful not to completely wear out your welcome in the sense that if you bombard too much, people will stop listening. But make sure not to give in the first week just because things aren’t looking good. By all means, when they ask you to stop because their inbox is too full, really think about that before you stop sending messages… maybe their inbox is too full because there are so many of you that have written – the legislators work for you, they know it, they need to listen to you when you have a real issue.</p>
<p>In the end, remember to say thank you.</p>
<p>Special thanks to those who helped me along the way while I was sorting out this learning curve! You know who you are, yes, there’s brownies in it somewhere.</p>
<p>Another great read: The Power of Grassroots Affiliate Efforts</p>
<p><a href="http://twitter.com/#search?q=%23noadtax">Read More on Twitter</a><br />
Post from: JGoode.com</p>
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		<item>
		<title>List Management</title>
		<link>http://adogy.com/blog-list-management/</link>
		<comments>http://adogy.com/blog-list-management/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 11:13:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[List Management]]></category>
		<category><![CDATA[Data Cards]]></category>
		<category><![CDATA[List Owners]]></category>
		<category><![CDATA[We Deliver Customers]]></category>

		<guid isPermaLink="false">http://wp.shrasa.in/?p=80</guid>
		<description><![CDATA[List management is the process of selling mailing lists. List management includes the tasks of publishing data cards and maximizing sales through promotional efforts. It also includes the responsibility of processing orders, coordinating approvals with the list owner, and coordinating fulfillment with the list owner’s service bureau.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://adogy.com/listmanagement/">List management</a> is the process of selling mailing lists. <a href="http://adogy.com/listmanagement/">List management</a> includes the tasks of publishing data cards and maximizing sales through promotional efforts. It also includes the responsibility of processing orders, coordinating approvals with the list owner, and coordinating fulfillment with the list owner’s service bureau.</p>
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		<title>Define Adogy</title>
		<link>http://adogy.com/define-adogy/</link>
		<comments>http://adogy.com/define-adogy/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 11:12:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Adogy]]></category>
		<category><![CDATA[Data]]></category>
		<category><![CDATA[Data Management]]></category>
		<category><![CDATA[Define Adogy]]></category>
		<category><![CDATA[List Management]]></category>
		<category><![CDATA[Study of Advertising]]></category>
		<category><![CDATA[We Deliver Customers]]></category>

		<guid isPermaLink="false">http://wp.shrasa.in/?p=73</guid>
		<description><![CDATA[(Greek: a suffix: any branch of knowledge; any science or academic field that ends in -ology which is a variant of -ogy; one who speaks (in a certain manner); one who deals (with a certain topic); talk, speak)
The word -ology is a back-formation from the names of certain disciplines. The -ogy element basically means “the [...]]]></description>
			<content:encoded><![CDATA[<p>(Greek: a suffix: any branch of knowledge; any science or academic field that ends in -ology which is a variant of -ogy; one who speaks (in a certain manner); one who deals (with a certain topic); talk, speak)</p>
<p>The word -ology is a back-formation from the names of certain disciplines. The -ogy element basically means “the study of ____”. Such words are formed from Greek or Latin roots with the terminal -logy derived from the Greek suffix -λογια (-logia), speaking, from λεγειν (legein), “to speak”. The suffix -ology is considered to be misleading as the “o” is actually part of the word stem that receives the -logy ending; such as, bio + logy.</p>
<p>Through the years -ology and -ogy have come to mean, “study of” or “science of” and either of these suffixes often utilize the form of -ologist, “one who (whatever the preceding element refers to)”.</p>
<p>Definition:</p>
<p>Adogy – The science advertising, the study of advertising. The techniques and practices used to bring online products, services, opinions, or causes to public engagement and interaction.</p>
<p>History:</p>
<p>Weekly newspapers in London first carried advertisements in the 17th century; by the 18th century such advertising was flourishing. The first advertising agencies were established in the 19th century to broker for space in newspapers, and by the early 20th century agencies were producing the advertising message itself, including artwork. Most advertising promotes goods and services for sale, but similar methods are used in public service messages to promote causes, charities, or political candidates. Advertising is the most important source of income in many countries for the media through which it is conducted. In addition to newspapers, magazines, and broadcast media, advertising media include direct mail.  Billboards, posters, transit advertising, and promotional items such as matchbooks or calendars.  Advertisers attempt to choose media that are chosen by the advertisers’ target audience. In the late 19th century the “Internet” has cause online advertising to become a high value item.  Customers purchase online more than ever before leading to an increase in Adogy.</p>
<p>Objectives:</p>
<p>To analyze your data and make best use of it possible. The science of advertising (aka. Adogy) is used to determine the best approach for you to make money with what you already have. Advertising is the most important source of income in many countries because it let’s you know what you are doing is working or not.  The adogy is found in found in what you do with your data.</p>
<p>Forms of Advertising:</p>
<p>List Management: Management, monetization, targeting, profiling</p>
<p>Online Performance Advertising: Search, display, social, mobile</p>
<p>Direct Marketing: Direct mail, email marketing, telesales</p>
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		<item>
		<title>Define Success</title>
		<link>http://adogy.com/define-success/</link>
		<comments>http://adogy.com/define-success/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 15:17:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://adogy.com/?p=259</guid>
		<description><![CDATA[Define Success
Main Entry: suc·cess
Pronunciation: \sək-ˈses\
Function: noun
Etymology: Latin successus, from succedere
Date: 1537
1obsolete : outcome, result 2 a: degree or measure of succeeding b: favorable or desired outcome ; also : the attainment of wealth, favor, or eminence3: one that succeeds.
When defining your success, remember this important thing. Success is a journey. It has multiple peaks and [...]]]></description>
			<content:encoded><![CDATA[<h3 id="pageContent"><strong>Define Success</strong></h3>
<p>Main Entry: suc·cess<br />
Pronunciation: \sək-ˈses\<br />
Function: noun<br />
Etymology: Latin successus, from succedere<br />
Date: 1537</p>
<p>1obsolete : outcome, result 2 a: degree or measure of succeeding b: favorable or desired outcome ; also : the attainment of wealth, favor, or eminence3: one that succeeds.<br />
When defining your success, remember this important thing. Success is a journey. It has multiple peaks and not one ultimate pinnacle. One success builds on another. Setbacks and mistake will also help you build success. At different periods of your life, success is defined differently.  Many companies are out there to help you have success.  We want to help you be successful and make your list management as easy as possible!</p>
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